Generationenforscher Rüdiger Maas und Zukunftsforscher Hartwin Maas

Generation Research | future research

GENERATION AND FUTURE RESEARCH

Generations and the future are our passion

As a generation understander and generation researcher, Rüdiger Maas founded the Institute for Generation Research together with his brother, the generation researcher and futurologist Hartwin Maas, from the consulting work and thus from the application. The Maas experts pass on this knowledge from their research and practice in refreshing and fact-based keynote and impulse lectures on Generation Alpha, Generation Z, generational and future research as well as digitization and sustainability.

Thanks to the in-house institute for generational research, the latest trends, studies and generational behavior can be integrated into the consulting work. Maas Consulting draws on a broad research network. Our consultant network of selected specialists has been working alongside us in an advisory capacity for years. Depending on the topic, we work very closely with our partners to ensure maximum efficiency for you. We would be happy to help you find the right contact person. Your Maas advice

GenerationenforscherKeynotespeakerRüdiger Maas

"The very interesting and also exciting impulse lecture by Mr. Maas brought many aha effects for a better understanding of Generation Z, both for the daily work environment and for the private sector. Absolutely recommendable!"

Association of Statutory Health Insurance Physicians in Bavaria
“Thank you very much for the absolutely informative facts and comparisons in your presentation. They made the differences between the generations even clearer to me than I experience them in my own body and family life.”

OK
"We were very impressed with your presentation "How does Generation Z tick - challenges and potential".

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District of Augsburg
"The comparison of the different generations - documented with facts and figures - was extremely interesting. You recognized each other, but also team members!”

Association of Statutory Health Insurance Physicians in Bavaria
“I was able to enjoy your keynote speech at the annual conference. And I mean "enjoy" exactly the same, because it was fascinating and extremely interesting for me how you summed up your research results and conclusions."

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school board
"The Generation Z webinar was really very informative and very helpful in a short, concise way for the perspective, I was able to take a lot with me from it."

SPD
"Very good and, above all, informative lecture with great practical relevance and examples!"

OWL Ostwestfalen-Lippe
"The event was very good. The problem with Generation Z was presented in an excellent way with many food for thought and a practical example was a well-rounded conclusion. Keep it up. Thank you very much!"

Job centre
"Mr. Maas' keynote speech was very impressive and inspiring!"

KJF
Thank you very much for the wonderful lecture. You made a valuable contribution to our training yesterday.

Burgschule
Many colleagues were impressed and expressed their appreciation. Many confirmed how important it is to get a scientific perspective on "school development" from time to time. You made that very clear and understandable.

Antje Schulte
"Mr. Maas's keynote speech was by far the best lecture we've had in the last 25 years"

Dipl.-Kfm. Manfred C. Klöpfer (head of department SHK trade association)
"Best Lecture of the Year"

Hesse metal
"The lecture more than exceeded our expectations"

HEY
"Mr. Maas inspired us with his lecture on generation research."

480Hz GmbH
"The lesson with Mr. Maas was super exciting, instructive, entertaining and extremely entertaining. We could have listened to him forever. Thank you for this great lecture on such an important topic.”

480Hz GmbH
"Thank you very much for your really great presentation! We were all completely enthusiastic!"

Nadine Heber, Head of Department / District Office of Würzburg
"It was a great lecture"

Frank Tischner, General Manager, District Craftsmen's Association Steinfurt Warendorf
"Our participants were enthusiastic about your presentation and could have listened to you for hours, according to the unanimous feedback after the event"

Susanne Schmidt, marketing initiative of the housing cooperative Germany eV
"For me, it was the most insightful input of the year, which still keeps me busy and also gives some direction for the time ahead."

Udo Schröder-Hörster, State Executive, Johanniter-Unfall-Hilfe eV